Ahrefs vs semrush 2018. You can use Ahrefs to track keywords by at a very local level (right down to town or city). Ahrefs vs semrush 2018

 
 You can use Ahrefs to track keywords by at a very local level (right down to town or city)Ahrefs vs semrush 2018  Pada artikel kali ini akan kami akan mengulas tentang performa Ahrefs vs SEMrush yang merupakan tools premium berkualitas jempolan

SEO Powersuite. Semrush Pricing. Now that you have the best tools for keyword research, website analysis, and backlink analysis, it’s time to talk about technical SEO site audit features. Each plan provides access to Ahrefs' full suite of tools and. Popular SEO Tools Comparison: Ahrefs, SEMrush, Moz, Ubersuggest. Twitter. SEMRush is primarily organic/content focused. Semrush vs Ahrefs. . May 20, 2018 Messages 104 Reaction score 10. Or you can upgrade to their Medium, Large, and Premium plans for *$179/month, *$249/month, and *$599/month respectively. Danny Goodwin on October 26, 2023 at 4:02 pm | Reading time: 3 minutes. Offering a wealth of both SEO and PPC data, it stands out. Great post. And yes, the number of. However, they each differ slightly in the tools that they. Semrush, on the other hand, is a comprehensive marketing software that provides SEO, PPC, content, and social media tools. Backlink Database: Ahrefs has the largest database of live backlinks, with over 200 trillion URLs and 6 billion web pages indexed. ; Ahrefs is the best alternative to Semrush, and it is a much better tool than Semrush. SEMrush is also good but I don't like SEMrush personally due to many reasons such as data accuracy, and limited functionality. Ahref dan SEMrush adalah adalah tools yang banyak digunakan oleh para pakar SEO. Guest post links starting @$60/post,All niches are Acceptable, Sites can be chosen, on your Own. Here, you can examine the similarities and differences between Ahrefs (overall score at 9. All paid plans crawl your site weekly. Since money is the crux of the matter, the difference between the two is minimal when it comes to prices. Notes: Opting for annual billing reduces these costs to $83, $166, and $333 per month, respectively. . It also shows the keyword difficulty, related keywords (LSI), and who is already ranked for this keyword. Compared to Ahrefs, Semrush is better for keyword research. It enables quick implementation in order to quickly translate content that is relevant for search engines. Compared to Semrush’s keyword tool, Ahrefs lacks the more complex tools and insights, and isn’t as accurate as Semrush. 95 per month. Ahrefs vs SEMrush – [2018 review and comparison] By. Semrush debate, let me highlight a feature that Semrush and Ahrefs offer, but Moz doesn’t. Google Drive: $5-$25/user per month, starts at $10/user/month for unlimited storage, includes other business software as part of G Suite. This makes Semrush is a better option than Ahrefs if you want to test an SEO tool before using it. When comparing quality of ongoing product support, reviewers felt that Semrush is the preferred option. To achieve this, SEO professionals rely on powerful tools that provide. SEMRush gives the exact keywords that any page you enter ranks for, including their positions and rankings. 4. Pricing Plans: Ahrefs VS Semrush. Joined Mar 1, 2019 Messages 663 Reaction score 283. Semrush offers a 16% discount if you pay in advance for a year. If you’re a big enterprise then SEMrush is the ideal solution for your business. So if you’re an agency that needs a ton of features, data, and PDF reports to send to clients, Semrush is a solid value. Ahrefs vs. Both products were equally easy to administer. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools. SEMrush has a full Traffic Analysis competitor module, whereas Ahrefs does not. When comparing the two sites, SEMrush is slightly better. Its 5-tool suite includes KWFinder, LinkMiner, SiteProfiler, SERPChecker, and SERPWatcher. Ubersuggest is a newer tool in comparison to other tools, it is evolving slowly and it will grow. 95 per month. Ubersuggest Vs Ahrefs . 7 Technical SEO. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. If you do a search and someone next to you does the same search, chances are the order will be different. Pro – $129. The keyword Pyeongchang Olympics was popular in 2017 and 2018 but is no longer timely. Backlink tracking SEMrush is a superior tool regarding backlink tracking. Giriş yap. 2. 95, $ 0. Get ranking updates for desktop and mobile. 00 stars. Written by The Raven Team and published January, 2020. and then use GSC to optimize and create and update content. Customer Support: Ahrefs vs Semrush. They do return a ton more keywords than Long Tail Pro (sometimes over 1,000,000). The cheapest product in the list above is SpyFu, with plans that start at $39 per month. SEMrush vs. It's advisable to review the plan details and contact customer. In this Ahrefs vs Semrush comparison, Chris Singleton from Style Factory puts two of the web's leading SEO tools to the test. In spite of its costly packages, it is still worth investing in this tool due to strong ROI. I recommend starting with cheap tools like keywords everywhere to gain a list of keywords. At the time of writing, Google Analytics 4, the successor of. 26. In this article I’ll explain about each feature set and why it may be useful. LowFruits is an Ahrefs alternative to consider specifically for keyword research. Semrush I like to use to check out where the search traffic actually comes from, how much it roughly is and what the keywords are. That being said its a bit too spread with most of its tools feeling unfinished or missing something, but you will find tools for almost every marketing task. SEMrush Rank Tracker is available on all paid SEMrush plans, but depending in the plan you have different keywords tracked quotas. Semrush includes social media management tools including scheduling and ad management tools. But just in terms of pricing, Semrush is easily better value in. 6% close rate compared to only 1. Compare Semrush vs Yoast. Semrush, Ahrefs, and Moz offer various forms of customer support, including documentation, tutorials, and active communities. However, Ahrefs. The more keywords you rank for, the more searches they get each month, and the higher you rank for them, the higher your organic traffic score. However, SpyFu does not have the same data sources as more expensive solutions such as SEMrush and SimilarWeb. All paid plans crawl your site weekly. nardebangroup • 1 yr. The Showdown: Ahrefs vs. I am an in house seo and we do not have a huge budget. Keyword Grouping – Semrush’s Position Tracking tool allows users to group keywords by tags, which can be useful for organizing and analyzing data. It can only be looking at growth in the new folder. Seasoned SEOs can skip to the conclusion. This is based on user satisfaction (90/100), press buzz (51/100), recent user trends (rising), and other relevant information on Seobility gathered from around the web. I found that the leading ones are Ahrefs, SEMrush, Moz, and Ubersuggest. I prefer ahrefs or you can use both . Logga in. Uncover related keywords. Let’s take a look at how Ahrefs, SEMrush, and Ubersuggest compare in terms of simplicity of use. These are three interchangeable tools. I can get lost in the way SEMRush presents the data, and their help guides are not as. SEMrush has come a LONG way and has a robust line of tools now. It will include SEO, SEM, social media, and content marketing. Ahrefs – Direct Comparison. Ahrefs and SpyFu are both priced as monthly subscriptions. The Main Difference between Ahrefs and Semrush. The score for this software has. Ubersuggest. Araçlar. It’s almost like the best skill to have in SEO for 2018 is keyword cannibalization debugging. Compare Your Domain’s Keyword Portfolio to Your Closest Competitors with the Keyword Gap Tool. This is a complete guide to Ahrefs. I use it constantly. Semrush I like to use to check out where the search traffic actually comes from, how much it roughly is and what the keywords are. 95, while Ahrefs starts at $99 per month. AccuRanker is a specialty tool that focuses only on keyword rank tracking. 8% fewer than by Ubersuggest. Rank Math is a plugin is designed for WordPress hobby users and professionals. You’ll notice that most of these solutions have free trials, but after that, there is a monthly fee involved. Ahrefs technically has the cheapest plan, but that plan also comes with less value than Semrush. The guru plan is expensive but is more manageable if we pay annually (229 monthly vs 191 a month if I pay annual price). . And pricing plans can be a deciding factor while choosing which one to go for. On the other hand, SEMrush. Lite: Costs $99 per month and gives you access to 1 user. But there are slight differences. Ahrefs is arguably a bit easier to use than Semrush and gives you more digestible, 'at-a-glance information. In this SEMrush review, we will walk through an SEO plan for a (hypothetical) article on “Infrared Thermometers. In the Wins by Subnets test, Ahrefs is also the clear winner finding 306%. or try a custom plan. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. rank tracking, keyword research, competitive research, site audits). Backlinks devueltos por Moz. With the free trial, users can explore either the Pro plan or the Guru plan. 5. That being said, Semrush still has qualitative data. Strumenti. And if you run an SEO agency or want an enterprise-level tool, Serpstat is also on the more affordable side. yourself. This is a major advantage of Google Search Console over. Semrush has a rating of 4. The lowest SEMrush pricing plan is at $99. Pricing: One of the significant differences between Semrush and Ahrefs is the pricing. Ahrefs site audit feature covers core vitals, internal/external links, media resources, content quality, duplicate content, response code, and so on. If you want a solution for competitive research only, then SpyFu is a great option. Use Ahrefs Webmaster Tools. Ahrefs vs. side-by-side comparison of Ahrefs vs. You also get all of its features with every plan, unlike some other premium tools. Rank Tracker lets you monitor your Google rankings on desktop and mobile across 190 countries. Verilerimiz. You can sort and filter these by search volume, keyword difficulty, SERP features, CPC (cost-per-click) data,. Even though Ahrefs suggests more keywords, SEMrush lets you look at a larger volume of keywords daily, no matter which plan you opt for. 5% of all analyzed URLs — more than any other tool. No dedicated outbound link analysis tool is available to analyze backlinks one by one. Ahrefs has a rating of 4. Moz offers a generous 30-day free trial. Notes: Opting for annual billing reduces these costs to $83, $166, and $333 per month, respectively. Monthly updates, which. Step 2: The number of keywords along with PPC keywords. In the epic battle of Ahrefs vs SEMrush, it’s challenging to declare an outright winner. SpyFu is a competitive intelligence tool for online marketers. Semrush is much more generous when it comes to the number of reporting requests you can make each month — for example, even on its entry-level plan, you can pull 3,000 domain analysis reports per day. 13. com. In this era of technology, where the Internet is everything SEO holds much importance to the business owners. Both Ahrefs and Semrush are actually evenly matched in terms of accuracy, but Semrush has a slight edge because it refreshes more frequently. 33, $208. September 8, 2018 at 10:58 am. By contrast, SE Ranking rates 4. If you want a solution for competitive research only, then SpyFu is a great option. Pada artikel kali ini akan kami akan mengulas tentang performa Ahrefs vs SEMrush yang merupakan tools premium berkualitas jempolan. Google+. 66 / 5 stars. In the case of Ahrefs, you get 2 months free (effectively a 16. It’s essential to consider the availability and quality of these resources, as they can greatly assist you in overcoming challenges and unlocking the full potential of the tool you choose. $ 99. SEMrush, Ahrefs and Moz ranked second, third and fourth among the easiest SEO tools to use, in that order. Ahrefs is yet another popular keyword research tool in the SEO industry. These reports are colored charts that let you visualize data in an easy way. I personally believe these tools to be the best alternatives to Ahrefs: SEMrush– Most extensive database (better than Ahrefs); offers the most professional, all-in-one SEO approach. Headquartered in Singapore, Ahrefs was founded in 2011 by Dmitry Gerasimenko. SpyFu vs Semrush: The Detailed Comparison. My Problems with Both Tools Ahrefs’ Problems: Top 10 (not the top spot): The Ahrefs KD suggests the difficulty to get ranked in the top 10 spots. Accedi. It gives you a helpful estimate of how many backlinks you'll need to rank for a particular keyword — SEMrush has yet to introduce a similar feature. Simplicity of Use. 95/month; Business Plan: $449. So, the power users out there and the professional online marketers will most likely enjoy SEMrush. Nasze dane. Save. 7% with direct mail), you need to be using some. I've been using semrush from last 3 months it's good and very vast, still needs to explore more. SEO Keyword Tool #2 – Ahrefs. View full answer. SEO Tools Showdown: Semrush vs Ahrefs vs Moz vs SpyFu; 40 Infographic Submission Sites to Promote Your Infographic (and Get Backlinks) 19 Best SEO Plugins for WordPress; Sandeep Mallya. The price is $60 per 500. Popular Comparisons. I’d like to hear your comments comparing Ahrefs tools vs Yoast SEO vs. Pro Tip: Check out our comprehensive post on SEMrush vs Ahrefs for a detailed analysis and comparison of these popular SEO and digital marketing tools. On the other hand, SEMrush boasts a vast database of keywords and its. Comment below - Which of these two tools do you use and why? 0:00 Introduction0:30 Backlinks com. Top Countries. Ahrefs vs semrush detailed comparison of two popular seo tools 1. SEMrush is more affordable at higher pricing tiers (Agency and Enterprise) compared to. It gives you access to various on-site and off-site SEO. If you expect to rank (and, indeed, you do – leads generated from SEO have a 14. Just input or import a list of keywords, add multiple countries per keyword and tell us your competitors’ URLs. Not only. Moz Pricing. Or you can upgrade to their Medium, Large, and Premium plans for *$179/month, *$249/month, and *$599/month respectively. Ahrefs. Third, Ahrefs data is (so far) more reliable. Semrush – Best Ahrefs alternative overall. 0:00 / 18:54 Introduction Ahrefs vs SEMrush - [2018 Comparison and Review] Tekrific 222 subscribers Subscribe 10K views 4 years ago In this video I show the differences in. Hands down Semrush is one of the best SEO tools. It enables quick implementation in order to quickly translate content that is relevant for search engines. Both Ahrefs and SEMrush are powerful SEO tools that offer comprehensive keyword research capabilities. Recognition. They may suffice for SEO beginners, but if you want more advanced data, Semrush is the way to go. Find out why SEOs love Ahrefs and learn about the unique things only Ahrefs can do. based on preference data from user reviews. We also get SEMrush dirt cheap (private accounts not shared) so that plays a role lol. Accuracy vs. While Ahrefs provides more extensive keyword research capabilities, Semrush provides more tools for competition analysis, content optimization, and link building. 62%. SEMrush: 20/20. takes a bit more of a hands-on approach to getting your account fully set up, whereas SEMrush’s simpler dashboard can give you access to the data you need. SEMrush provides a range of powerful link-building tools designed to enhance your website’s authority and visibility. Check out my latest video below where I compare Ahrefs Vs SEMrush seo tools. Ahrefs - Very thorough link database, and some of their newer tools are strong. . In one study, users ranked these tools in order of simplicity. Ads Manager and SEMRush are not comparable. Popular SEO Tools Comparison: Ahrefs, SEMrush, Moz, Ubersuggest. But there are slight differences. How Ahrefs compares to other SEO Tools (like Semrush) Lots more. Tools for Building Backlinks. WooRank: Most user-friendly. 4. This can show up in many different forms. In order to achieve this purpose, website owners always search for the best SEO tools to enhance their websites on […]The 7 Best Ahrefs Alternatives for 2023. Their update frequency is much faster. We’ve used Ahrefs for years, and I have used about every other tool at some point. semrush. For SEO research and tactical SEO, Ahrefs wins. Backlinks devueltos por Moz. 95/month; Semrush offers three balanced tiers, with their lowest. Ahrefs currently does not offer a free trial. Get insights into Traffic Potential and Parent Topic for any keyword. Semrush is also second to none when it comes to providing the most accurate search volume data for keywords. Nathan K Smith May 3, 2018 at 1:19 pm . Remember, quality support is like the sturdy anchors of a ship, keeping it stable in rough currents. For the first few years, Ahrefs was purely a backlink analysis tool. SEMrush has an SEO checker that audits your site, then offers suggestions for improvement. As far as SEO software goes, Semrush is a great tool. Because it offers more features than Semrush, and it also has an easy-to-use interface. As is the case with Ahrefs’ backlink analytics tool, Semrush has had more time perfecting its Site Audit tool and hence does a better job at identifying critical on-site errors that are hurting your site’s search visibility. Semrush, the eternal question among SEO professionals and Internet Marketers. Semrush is the closest rival for Ahrefs. Ahrefs is great for analyzing backlink profiles of your competitors and your own. To get started, go to Gap Analysis -> Keyword Gap and enter the five. SEMrush is a renowned SEO platform trusted by professionals worldwide. See this. When assessing the two solutions, reviewers found Ahrefs easier to use, set up, and administer. Semrush has 20 billion keywords for Google in its database, where Ahrefs has 10. Depending on the size of your business, Ahrefs offers a series of monthly plans ranging from $99 to $999. Also their writing assistant tool is quite neat. In this video, I'm breaking down a recent 2022 update of ahrefs vs Semrush so that you have the complete breakdown of which will be best for your business. Overall, Semrush and Ahrefs are pretty similar. 1. In SEMRush, you’ll often need to switch between views to get the same type of insights, not to mention the better support you get with Ahrefs. They are winning on ~76% of domains compared to Majestic SEO’s ~24%. Semrush‘s journey began in 2008 when it was born from the collective vision of two founders who aspired to make the online arena both fair and transparent. Last updated Nov. They let you see SERPs at a glance and find what your competition is ranking for. In fact, Semrush has the largest keyword database in the industry (over 20 billion keywords) and you can easily obtain thousands of keyword variations for your target keywords. Our Ahrefs pricing vs SE Ranking pricing comparison showed that this platform doesn’t have a free trial for the premium subscriptions, which we’ll list below: Lite . Semrush’s site audit tool is easier to use than Ahrefs and can automatically provide you with a simple list to follow. Between 2018 and 2022, the SEO software market is predicted to grow by $538. With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush aims to be a critical solution for all companies who are serious. So, you feel pretty easy to make sense of the data as it relates to your SEO business. New project setup is easy. Understand your keyword’s traffic potential by looking at how much organic traffic the top-ranking page gets. Way better for SEO. You can also check if there’s a more popular topic (traffic-wise) that you could go for instead. SEMRush is a lot more comfortable for SEM and keyword-related stuff, and Ahreft is more reliable for backlinks and other SEO-specific tasks. Our SEO plan will cover 4 sections with 11 components of SEO using SEMrush: Section 1: Planning future content with SEMrush. Here are some of the most popular systems, and their price. 2 billion keywords in its database. That being said, Ahrefs gives you something extra: a number of backlinks that you’ll need to rank. Method 1. Ahrefs outshines in competition with Semrush as it is a more specialized tool. SEM has a 7 day free trial, make use of it. These services provide top-notch tools for optimizing your website’s SERPs. Their cheapest plan “Lite” ($69/month), is about 30% less expensive than Ahrefs ($99/month). Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. With the help of Ahrefs, you can find top ranking keywords, traffic, site ranking, backlinks, organic keywords, referring domain, etc. Serpstat vs SEMrush: Background. Awarded the Trusted Vendor Award. Ahrefs, on the other. 33 and $416. Joined May 28, 2009 Messages 108. Features Comparison. The reason why Semrush is the best are: 1. Now that you’ve viewed our Ahrefs and Semrush comparison, you can start thinking about which is right for you. In the Wins by IP test, Ahrefs finds 216% more than Majestic SEO. These include a. It checks your website for over 100 pre-defined SEO issues relating to these issues:Ahrefs vs Semrush. )Keyword ranking history is easy to handle. Agency: Costs $999 per month for 5 users. Unsure of what to choose? Check Capterra to compare Screaming Frog SEO Spider and Semrush based on pricing, features, product details, and verified reviews. View full answer. In this article I’ll explain about each feature set and why it may be useful. Image Source: TechNumero. Ahrefs will provide you with data for ten (10) search engines: While Semrush will provide only for Google, as of 2019, the Semrush database contained 21. Today’s Ask An SEO question comes from Kayle from Cape Town, who asks: Google shows 314 of my web sites pages are indexed, but Ahrefs only shows 260 internal pages and Semrush only shows 220. Moz Features: Keyword research tool – Moz offers an easy-to-use keyword research tool. A Detailed Comparison of Two Popular SEO Tools. Semrush is an all-in-one digital marketing toolkit designed to help users with SEO, PPC, social media, and content marketing. I have covered almost every tool in SEMrush toolkit with the comparison of other major SEO tools like Ahrefs and Moz. From this list, I use MozBar, SEOquake, & Bit. 7. While Ahrefs can (slowly and painfully) gather keyword ranking data from external domains, Moz can’t do it at all. Compare Ahrefs and Semrush. SEO; The Google BERT Update Explained. Google Analytics. Regarding pricing plans, Ahrefs and Semrush offer different options to accommodate various needs and budgets. However, it’s important to give credit to Ahrefs for simplifying the entire process. 28%. Mangools – Easiest Ahrefs alternative to use. Since we were comparing the same set of domains across the tools, this means that Ahrefs, Moz, and Majestic are missing more data than Semrush in their backlink analyses. Your competitive analysis would have a blind spot if you didn’t analyze your competitors’ social media presence and didn’t monitor their online brand mentions. In this article I’ll explain about each feature set and why it may be useful. Skip to primary navigation. However, they each differ slightly in the tools that they. 1-200 users. It does not show you an in-depth analysis of backlinks. Ahrefs offers a free Webmaster tool account, whereas Ubersuggest offers a free trial. Ahrefs is best known for its backlink analysis capabilities, but it has expanded its offerings to include keyword research, competitor analysis, and other features. The auditing tool is more user-friendly than the tool on AHREFS. Ahrefs offers a free Webmaster tool account, whereas Ubersuggest offers a free trial. Sure, Ahrefs might win the beauty contest with its sleek UI, but when it comes to the meat of the matter—data—Semrush steals the show. Pages need to be crawlable and indexable to even have a chance at ranking, but many other activities will have minimal impact compared to content and links. User Interface. Ahrefs SEMrush; 1. Semrush only gathers data from the Google search engine and shows you the data from that only. It’s a thorn in our sides. 1 billion keywords, 808 million domains for 190 countries and regions, 43 trillion backlinks, and 1 billion Google Ads. Ahrefs: # of keywords I rank for that are “easy” according to Ahrefs: 1,174; SEMRush: # of keywords I rank for that are “easy” according to Ahrefs: 29; Results Ahrefs vs. Advanced tips. At $39 per month, SpyFu costs much less than Semrush. In the blue corner, we have Semrush. Introduction Regarding search engine optimization (SEO), keyword. These comprise search volume, KD, and CPC. In conclusion, both Semrush and Ahrefs are effective SEO tools that can increase a company’s website’s online visibility. Semrush. Ahrefs. Semrush is the winner hands down for competitor analysis. By contrast, Google Analytics rates 4. Moz – All the features of the medium plan. Signature Available for Rent . Ahrefs Pricing Analyzing the pricing options for Ahrefs vs Ubersuggest, you will see that other research tools are far more expensive. SEMrush is your remarkable keyword research tool is you mind reliability of data and affordability as compared to Ahrefs and other free search tools like keyword planner. Keywords explorerUnderstand your keyword’s traffic potential by looking at how much organic traffic the top-ranking page gets. Narzędzia. While it doesn’t offer rich features like Ahrefs, Ubersuggest does have a completely free version and also offers a much more budget friendly options of $29/month when compared to Ahrefs price. Then, pricing also starts at $99 per month for the “Lite” plan. Features & FunctionalityBrightEdge. ”. On the other hand, SEMrush is an all-in-one marketing platform that offers various tools for SEO, social media, content marketing, and more. This is obviously a slight advantage because the access price is identical to that of Ahrefs. Ahrefs vs SEMrush vs Raven Tools: SEO Software Comparison. Now that you are familiar with both the tools, it’s time to compare Ahrefs and SEMrush. Semrush. It can help you boost your positive online visibility, hone in on your competitors’ tactics, polish your content (and optimize it for search engines), and create irresistible digital marketing campaigns. 5/5 stars with 6,218 reviews. Vår data. Semrush vs Ahrefs: Pricing Comparison. The main differences between Ahrefs and SEMrush are: SEMrush has more accurate keyword difficulty data compared to Ahrefs. When it comes to pricing, Ahrefs and Semrush offer several subscription plans to cater to different user needs. In the case of SEMrush, you can’t do anything until you at least sign up for a 7-day free trial. It’s one of… After diving into both tools ahrefs vs semrush, we can confidently tell you that Semrush is the most powerful SEO tool. Prezzi Enterprise. 6. Moz: best for local SEO. Aside from that, Ahrefs has 4 plans to suit all types of businesses. This is obviously a slight advantage because the access price is identical to that of Ahrefs. MOZ - Good balanced toolset covering content, offsite, and technical SEO considerations. In fact, both Semrush and Ahrefs have dominated the SEO tools market.